Brown-Forman, Pernod Ricard Merger Talks Update
Could Jack Daniel’s owner be headed for a mega-merger? Inside Brown-Forman’s talks with Pernod Ricard—and fresh deal chatter with Sazerac.
American whiskey
Pernod Ricard and Brown-Forman in Merger Talks Explained
What happens when the makers of Jack Daniel’s and Jameson join forces? Pernod Ricard and Brown-Forman confirm talks on a historic “merger of equals.”
Introducing Jack Daniel’s Aged Series 2026
Want a shot at buying Jack Daniel’s new 10-, 12- or 14-year Aged Series? Here’s what’s in the 2026 batches—and how the sweepstakes works.